SEO: Follow vs. No-Follow Links

If you are learning SEO, understanding follow and no-follow links is crucial for improving your website’s visibility.

What Are Follow Links?

Follow links tell search engines, “I trust this site, and I want to help it rank higher”. They are great for building your site’s credibility. For example:

HTML Code
<a class=“link” href=“https://www.reputable-source.com”>
  Visit Reputable Source
</a>

What are No-Follow Links?

No-follow links say, “I’m linking to this site, but I don’t want to help it rank.” Use them for sponsored content or when a site seems untrustworthy. Example:

HTML Code
<a href=“https://www.suspicious-site.com” rel=“nofollow”>
  Visit Suspicious Site
</a>

Why Use Each Type?

  • Follow Links: Boost your SEO and referral traffic.
  • No-Follow Links: Maintain a diverse link profile and protect your site from spam.

This way, you can effectively manage how your website interacts with other sites and enhance your SEO strategy!